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Media Buying

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The affiliaXe Challenge

We know we have awesome affiliates so why not give you guys the chance to win equally awesome prizes? That is why until JUNE 30th

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Three Tips for Finding the Right Traffic Source for Your Media Buy

One of the biggest obstacles to an effective media buy is finding the right traffic source. Every offer responds differently to a different type of

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Scaling Up Your Media Buy Campaigns

One of the biggest problems a small business or mid-sized affiliate is likely to have is a bottleneck in their ad buying abilities. Say for

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Media Buys through Retargeting – Do They Work?

Media buys can be a very effective means of driving traffic to your website and spreading your brand to new corners of your niche online.

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Three Strategies for Testing and Optimizing Your Next Media Buy

The first time you purchase ad space on a major website in your niche, you’ll be doing a bit of guess work. Sure, it will

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Setting Attainable Goals for Your Next Media Buy Campaign

A common problem we see with a large number of advertising campaigns – and a primary reason so many people lose money when trying to

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The Three Most Important Metrics in Audience Tracking

Media buying is an effective form of advertising for anyone that is ready to take the time necessary to research opportunities and match them to

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Are Offline Media Buys Cost Effective in 2012?

For years, you have heard over and over again that media buys can be effective but only if you are smart and only target highly

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How Much to Invest in Social Marketing

How Much to Invest in Social Marketing Many businesses pour hundreds or even thousands of dollars into social marketing campaigns each year. Unfortunately, unless you

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Split Testing and Fine Tuning Your Creatives for a Media Buy

  Advertising is inherently risky. There is no guarantee that your investment will result in higher conversion rates and more sales. So, when you purchase

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