How to Tell a Compelling Story in Your Email Sequence
A good email sequence can be a hugely valuable asset to your business. Those simple emails sent out every few days to prospects who have
Three Things Content Does for Your SEO Efforts
You’ve probably heard in recent months how important it is to use content to improve your search engine optimization efforts. How you need to build
Monetizing Your Blog with Affiliate Products
One of the first things we recommend for any online marketer is to start a blog. Whether it relates to any of your campaigns or
The Real Value of a Facebook Fan
Increasingly, social media is being seen as a smart investment, and not just because of the strong signals it sends to major search engines. With
How Many Keywords is Enough In One AdWords Campaign?
One of the most common questions we are asked about PPC advertising relates to the number of keywords integrated into a single campaign. How many
Scaling Up Your Media Buy Campaigns
One of the biggest problems a small business or mid-sized affiliate is likely to have is a bottleneck in their ad buying abilities. Say for
The Growing Trust in Digital Products
A few years ago, if you told someone that you had an eBook for sale they’d probably laugh at you. They’d assume it was a
The Relative Value of Email Marketing to Other Investments
We met a friend the other day who does a lot of SEO and technical marketing. His specialty is generating traffic to websites, but when
Are Enhanced Campaigns Right for Your AdWords Efforts?
One of the biggest changes in recent years to Google’s flagship advertising platform (and their biggest cash cow) is the introduction of the new enhanced
Media Buys through Retargeting – Do They Work?
Media buys can be a very effective means of driving traffic to your website and spreading your brand to new corners of your niche online.
